One of the questions that we get more often than we were anticipating is “what good is one dime going to do?” This query is made in reference to our commitment to give 10% of the purchase price of 99¢ to Charley’s Fund. My typical answer is essentially a reference to the March of Dimes.
This organization was founded in 1938 by Franklin D. Roosevelt as the National Foundation for Infantile Paralysis to fund polio research and provide care for those with the disease. The initial fundraising effort started with an appeal over the radio for everyone to give a dime to the fight against polio. In 1945, FDR died in office and one of the ways in which he was commemorated was by putting his portrait on the U.S. dime. In 1955, a vaccine developed by Jonas Salk proved safe and effective and the disease has been largely eradicated as a result. The March of Dimes was not the only organization funding research. There were many public and private donations that contributed to funding the research and trials that were necessary to develop a vaccine, but the initial push and the bulk of Dr. Salk’s work was funded by the March of Dimes. Once the fight against polio had progressed to the point of successful vaccine development, the March of Dimes changed its mission and now states that “We’re dedicated to improving the health of babies by preventing birth defects, premature birth and infant mortality.”
This is a great example of the difference a dime can make. Given, it will take a large collection of dimes to develop a therapy and cure for Duchenne Muscular Dystrophy. So much has been done already and there is a growing consensus that researchers are on the brink of providing an effective therapy for this disease in the very near future. But we need your help. Download the Live Inspired app and know that your dime really can make a difference.